[et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”4.27.5″ _module_preset=”default” background_enable_image=”off” parallax=”on” max_width=”100%” module_alignment=”center” custom_padding=”0vw||0vw||true|false” sticky_limit_bottom=”body” collapsed=”off” global_colors_info=”{}” use_background_color_gradient__hover=”off” background__hover_enabled=”off|hover”][et_pb_row _builder_version=”4.23.2″ _module_preset=”default” width=”100%” max_width=”1920px” module_alignment=”center” custom_margin=”0px|0px|0px|0px|true|true” custom_padding=”0px|0px|0px|0px|true|true” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/2016_Agreste_Estreia_FT-94-P.jpg” title_text=”2016_Agreste_Estreia_FT-94-P” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Project Info” _builder_version=”4.23.2″ _module_preset=”default” background_color=”gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9″ custom_padding=”||2px|||” locked=”off” collapsed=”off” global_colors_info=”{%22gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9%22:%91%22background_color%22%93}”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.23.2″ _module_preset=”default” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Name” _builder_version=”4.27.6″ _module_preset=”53d03b5d-a7a9-40fb-9a2f-ad0ece5f2b77″ custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Role” _builder_version=”4.27.6″ _module_preset=”ec47164d-4429-4e3e-8e76-c80d327c7b15″ header_6_text_color=”gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee” custom_margin=”||0px||false|false” locked=”off” global_colors_info=”{%22gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee%22:%91%22header_6_text_color%22%93}”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n
Visual Identity \u00b7 Graphic Design \u00b7 Cultural Design<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Location” _builder_version=”4.27.6″ _module_preset=”ec47164d-4429-4e3e-8e76-c80d327c7b15″ header_6_text_color=”gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee” custom_margin=”||0px||false|false” locked=”off” global_colors_info=”{%22gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee%22:%91%22header_6_text_color%22%93}”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n
Curitiba \u00b7 Paran\u00e1 \u00b7 Brazil<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Context” _builder_version=”4.27.6″ _module_preset=”8aff8cc6-bd32-4ca8-a6c1-666da85aeb55″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n
\u201cAgreste\u201d is a theatrical play set in Brazil\u2019s northeastern countryside, addressing themes such as intolerance, exclusion, and complex human relationships.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Challenge” _builder_version=”4.27.6″ _module_preset=”8aff8cc6-bd32-4ca8-a6c1-666da85aeb55″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n
To create a visual identity capable of translating the symbolic and cultural strength of the narrative.<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Solution” _builder_version=”4.27.6″ _module_preset=”8aff8cc6-bd32-4ca8-a6c1-666da85aeb55″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n
The visual identity combines traditional northeastern elements\u2014such as mandacaru cactus and mallow flowers\u2014with human forms, resulting in compositions that also reference chita<\/em>, a traditional regional fabric.<\/p>\n Typography was inspired by woodcut printing and cordel<\/em> literature, reinforcing the popular, symbolic, and epic tone of the play.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”Deliverables” _builder_version=”4.27.6″ _module_preset=”8aff8cc6-bd32-4ca8-a6c1-666da85aeb55″ custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Branding” _builder_version=”4.23.2″ _module_preset=”default” background_color=”gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9″ collapsed=”off” 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_builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Packaging” _builder_version=”4.23.2″ _module_preset=”default” background_color=”gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9″ collapsed=”off” global_colors_info=”{%22gcid-bb730dca-23ad-45ab-ac1c-91061d0c80d9%22:%91%22background_color%22%93}”][et_pb_row _builder_version=”4.23.2″ _module_preset=”default” width=”90%” max_width=”1300px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/06-AGRESTE-ilustracao-01-quadrado-V2.jpg” title_text=”06-AGRESTE-ilustracao-01-quadrado-V2″ force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/03-AGRESTE-folder-5-V2.jpg” title_text=”03-AGRESTE-folder-5-V2″ force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/03-AGRESTE-folder-5-CAPAS-B-V2.jpg” title_text=”03-AGRESTE-folder-5-CAPAS-B-V2″ force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/03-AGRESTE-folder-4-V2.jpg” title_text=”03-AGRESTE-folder-4-V2″ force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.23.2″ _module_preset=”default” width=”90%” max_width=”1300px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/07-AGRESTE-ilustracoes-A-quadrado.jpg” title_text=”07-AGRESTE-ilustracoes-A-quadrado” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/07-AGRESTE-ilustracoes-B-quadrado.jpg” title_text=”07-AGRESTE-ilustracoes-B-quadrado” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.23.2″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.6″ _module_preset=”53d03b5d-a7a9-40fb-9a2f-ad0ece5f2b77″ custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n Theatre Play<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.6″ _module_preset=”872982c5-a173-4b56-8a29-918972501f57″ global_colors_info=”{}”]<\/p>\n It was just a success!<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” width=”90%” max_width=”1300px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.23.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ericoalmeida.com\/wp-content\/uploads\/2026\/02\/2016_Agreste_Estreia_FT-82-P.jpg” title_text=”2016_Agreste_Estreia_FT-82-P” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_portfolio fullwidth=”off” posts_number=”20″ include_categories=”all,current” hover_overlay_color=”rgba(22,68,218,0.46)” disabled_on=”off|off|off” admin_label=”Portfolio GRID” module_class=”pa-portfolio-image-1-1″ _builder_version=”4.27.6″ _module_preset=”default” title_font=”Space Grotesk||||||||” text_orientation=”left” width=”100%” module_alignment=”center” custom_css_free_form=”\/* Change columns from 4\u20103 *\/||.et_pb_column_4_4 .et_pb_portfolio_grid .project { clear: none !important;||margin: 0 15px 15px 0 !important;||width: 30% !important;}||||||||\/*porfolio image aspect ratio square 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_module_preset=”18b71aef-6018-49ba-9151-ec15389f3019″ text_orientation=”center” custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”c386f952-cb5a-4245-9bf3-fd25a230153c” text_font=”|||||||#1644DA|” link_text_color=”gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee” text_orientation=”center” custom_margin=”||0px||false|false” global_colors_info=”{%22gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee%22:%91%22link_text_color%22%93}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.23.2″ _module_preset=”7e50c102-88cf-4abf-a0dc-336d5b66c574″ text_orientation=”center” global_colors_info=”{}”]Feel free to contact me with any inquiries or questions![\/et_pb_text][et_pb_social_media_follow icon_color=”gcid-c9ec881e-ca46-4387-bf7a-f2b34d8141ee” _builder_version=”4.27.6″ _module_preset=”default” text_orientation=”center” 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url_new_window=”on”]behance[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][et_pb_divider _builder_version=”4.27.6″ _module_preset=”default” color=”#1644da” hover_enabled=”0″ sticky_enabled=”0″ admin_label=”Divider Line” divider_weight=”2px”][\/et_pb_divider][et_pb_text _builder_version=”4.27.6″ _module_preset=”7e50c102-88cf-4abf-a0dc-336d5b66c574″ text_orientation=”center” hover_enabled=”0″ global_colors_info=”{}” admin_label=”Copyright \u00a9 \u00c9rico Almeida” sticky_enabled=”0″]<\/p>\n Copyright \u00a9 \u00c9rico Almeida<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Agreste . Theatre PlayRoleVisual Identity \u00b7 Graphic Design \u00b7 Cultural DesignLocationCuritiba \u00b7 Paran\u00e1 \u00b7 BrazilContext\u201cAgreste\u201d is a theatrical play set in Brazil\u2019s northeastern countryside, addressing themes such as intolerance, exclusion, and complex human relationships.ChallengeTo create a visual identity capable of translating the symbolic and cultural strength of the narrative.SolutionThe visual identity combines traditional northeastern elements\u2014such […]<\/p>\n","protected":false},"author":1,"featured_media":137,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[10,12],"project_tag":[],"class_list":["post-23","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-branding","project_category-graphic-design"],"_links":{"self":[{"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/project\/23","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/comments?post=23"}],"version-history":[{"count":23,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/project\/23\/revisions"}],"predecessor-version":[{"id":794,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/project\/23\/revisions\/794"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/media\/137"}],"wp:attachment":[{"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/media?parent=23"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/project_category?post=23"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/ericoalmeida.com\/index.php\/wp-json\/wp\/v2\/project_tag?post=23"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Deliverables<\/span><\/h4>\n
\n
Contact Me<\/h2>\n
ericoa@gmail.com<\/a><\/h2>\n