The ISAE – Escola de Negócios website is one of its main “windows” for the dissemination of its MBA, graduate, undergraduate and master’s programs.
After the development of 2 personas, in addition to the definition of the user journey and a first wireframe, several rounds of consultations with the institution’s stakeholders were carried out in order to gather feedback and improvements. The new site is current and fully responsive.
– UX Research
– New visual pattern
– UI, icons, images, visual patterns
* The visual part was developed together with the House Cricket agency.
** The code part was in charge of the agency Green Digital.